Experienced Brand Alchemists

Our leadership team brings together a diverse blend of innovation, passion, and expertise, with deep roots in both Greece and Chicago. United by a commitment to sustainability, they drive our mission to create climate-cool clothing that combines style and responsibility.

Meet the Team

Leadership Team

Jim Poulos

Chief Executive Officer

Jim, an experienced entrepreneur, founded Wizeguy Towel inspired by generations. His vision combines tradition with innovation, driving the brand’s focus on quality and performance.

Peter Andreou

Chief Operations Officer

Peter's experience in team management and sales, along with his time as a camp director, inspired the creation of Wizeguy Towel. He now drives the brand’s growth with his leadership and innovation.

Katie Poulos

Chief Marketing Officer

Katie holds a degree in Public Relations and Advertising, with expertise in digital marketing, content creation, and brand development.

Proud Partners

Madison
Dental

Elite Partner

LWG towels are used with each patient...

Visit Site

Madison
Dental

Elite Partner

LWG towels are used with each patient...

Visit Site

A Cool Tradition Begins Back in the day,

Born from a tradition of beating Chicago's heat, the WizeGuy Towel combines three generations of innovation with modern cooling technology. From a simple ice-wrapped towel used by our grandfathers to a symbol of relief and camaraderie, it continues to offer comfort and cooling for any adventure. Our legacy keeps you refreshed and connected.

See Our Story

Join the LivWize Society

Join our exclusive membership community and become part of a vibrant network of like-minded individuals! Get Wize.

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